What we do, in detail.

A website is your most patient salesperson — it should load fast, read clearly, and be easy to find. We design and build sites end to end: from the first sitemap sketch to launch, and we stay for the updates afterwards.

Builds are done on WordPress, Shopify, or as fully custom code depending on what your business actually needs — not on whatever we happen to prefer.

What's included
• Discovery, sitemap, and content structure
• UX/UI design adapted to your brand
• Responsive build — fast on mobile and desktop
• CMS setup so your team can edit content
• On-page SEO fundamentals and clean markup
• Analytics and tracking from day one
• Launch checklist, redirects, and training
• Optional maintenance after launch

An online store is a system, not just a website: catalog, payments, shipping, taxes, emails, and the daily operations behind them. We set that system up properly — or untangle the one you already have.

We work mainly with Shopify and WooCommerce, and we optimize for the metric that matters: orders, not visits.

What's included
• Store setup on Shopify or WooCommerce
• Catalog structure, product pages, and collections
• Payments, shipping, and tax configuration
• Theme customization to match your brand
• Conversion rate optimization (CRO)
• Email flows — welcome, cart recovery, post-purchase
• Integrations: inventory, fulfillment, invoicing
• Migration from another platform without losing SEO

Marketing budgets die in two places: campaigns nobody measures and content nobody finds. We run acquisition the boring, effective way — clear structure, honest tracking, and decisions made on data.

Campaign management across Google and Meta, organic search work that compounds over months, and email marketing that uses the list you already own.

What's included
• Channel strategy matched to your budget
• Google Ads and Meta Ads setup and management
• Keyword research and on-page SEO
• Technical SEO review and fixes
• Landing pages built to convert
• Email campaigns and automated flows
• Monthly reporting in plain language
• No long lock-in contracts

Most businesses lose hours every week to work a machine should be doing: copying data between apps, sending the same emails, updating the same spreadsheets. We map those processes and automate them.

Where it genuinely helps, we integrate AI — for customer support drafts, content operations, or data processing — with a human in control of anything that reaches your customers.

What's included
• Process mapping — where your hours actually go
• Workflow automation with Zapier, Make, or custom code
• Integrations between the tools you already use
• AI-assisted support and content operations
• Internal dashboards and small tools
• Data pipelines between apps and spreadsheets
• Documentation so you are never dependent on us
• Training for your team

Small businesses rarely need an IT department — they need someone who has seen the options and gives a straight answer. We advise on infrastructure at the scale you actually operate.

Hosting, domains, email, backups, access control: unglamorous decisions that cost real money when they are made badly.

What's included
• Hosting and domain architecture
• Business email setup and deliverability (SPF, DKIM, DMARC)
• Security basics: SSL, backups, access control
• Tool and platform selection with honest trade-offs
• Cost review of your current subscriptions
• Migrations planned to avoid downtime
• Clear documentation of your setup
• On-call advice as questions come up

You cannot improve what you measure badly. We set up tracking that reflects reality, dashboards that answer questions, and reporting that a busy owner can read in five minutes.

GA4, ad pixels, and server-side tagging implemented correctly — then turned into numbers you can act on.

What's included
• Tracking plan — what to measure and why
• GA4 configuration and event tracking
• Meta and Google pixels, conversions API
• Server-side tagging where it pays off
• Dashboards in Looker Studio
• Regular reporting with recommendations
• Data cleanup and deduplication
• A straight answer about what is working